Digitization of the sales processes of UAB Rojaus baldai by implementing e-commerce model.
The project is financed by the European Regional Development Fund as a measure of the European Union's response to the COVID-19 pandemic. The main activity of UAB Rojaus Baldai is the production of upholstered furniture. In order to increase company's income and profitability, the company is implementing the project "Digitalization of the sales processes in UAB Rojaus baldai by implementing e-commerce model. The project is implemented according to the measure "E-business model for COVID-19". 33 150 € has been allocated for the implementation of the project from the European Regional Development Fund. The total value of the project is 44 200 €. During the implementation of the project, online shop will be created and linked with the company's production management system. The project was launched in 18th of February 2022 and will be implemented by 16th of February 2023.
The implementation of the project will create new sales opportunities for UAB Rojaus Baldai. The e-commerce system will include not only conventional business operations, but also business models only possible in a virtual environment. In an electronic way, individuals and companies will establish and maintain business relations on national and international scale: they will buy, sell, order, consult and execute other agreements, and cooperate in business. This internet tool will connect and increase the efficiency of the company's business processes.
After the implementation of the project, the company's potential, productivity and sales volumes will increase, which will increase the company's income and profitability, which is a necessary condition for the sustainable and long-term development and expansion of the company. With the help of the project, the company's long-term awareness and added value will be formed, which will have a direct impact on the company's competitiveness and establishment in the Lithuanian market many years after the project's implementation.